Tickers Covered: $FB, $GOOG, $AMZN, $SNAP
Audience: 100+ Advertising Executives
Frequency: Quarterly
Survey Inception: April 2018

Key Themes Studied:

  • Social media budgets
  • Privacy concerns
  • Market share
  • Sentiment toward Facebook, Instagram, Google, etc.
  • Ad spending and price changes
  • Spend mix