Tickers Covered: $NFLX, $HULU, $DIS, $AAPL
Audience: 1,000+ US Consumers Balanced To Census
Frequency: Quarterly
Survey Inception: March 2013

Key Themes Studied:

  • Subscriber trends
  • Net adds, churn, and market penetration
  • Price increases and payments
  • Competition
  • Content and originals
  • Engagement and sentiment