Tickers Covered: $SIRI, $SPOT, $P, $AAPL
Audience: 1,000+ US Consumers Balanced To Census
Frequency: Quarterly
Survey Inception: September 2016

Key Themes Studied:

  • Sentiment towards the connected car
  • Streaming music apps engagement in the car
  • SIRI use cases and non-subscriber trends
  • Shifting audio consumption preferences
  • Content mindshare