Bespoke intel

Proprietary Survey Data and Primary Research Solutions

We make surveys easier and more valuable for institutional investors and companies.


proprietary data

The Bespoke Platform

2,000+ Investor Designed Surveys

10+ Years of history, 1m+ Survey Responses

PDF Reports and raw/participant level data via api

We improved how investors and companies use survey data. Client input makes our questions smarter and repeating surveys longitudinally provides deeper insights. Our platform replaces ad-hoc survey consumption with faster and more valuable insights.


Platform Use Cases

Survey data is one of the most versatile of the array of third party data sets available to investors and companies. Surveys can offer quantitative and qualitative insight (the what, and the why). They can cover multiple time horizons and can be responsive to whatever the architect needs to know. 

Idea Generation

Surveys can uncover disconnects between market sentiment and reality. Constant canvassing generates more ideas that more than pay for the price of admission.

Tracking KPIs

There are a numer of key performance indicators that ongoing surveys can help monitor.

Cross-tab analysis

Isolate groups that are driving change and filter their responses to understand the velocity behind a trend.

winners and losers

Run screens on key metrics across peer groups and use filters to see which platforms are winning and losing share from each other over time.

Pressure Testing a Thesis

Surveys are a great tool for confirming or refuting an investment thesis.

Evidence For Memos

It is easier to make your case for a particular investment or initiative when you have data on hand that backs up your thesis points.

cohort analysis

Get to know who the customer is with the myriad of cuts that are available with survey data.

leading indicators

Don’t only look at what is happening now. Use surveys to understand how behavior will evolve in the future before it unfolds.

Your Questions, Answered

One of the most valuable components of our platform is the ability to submit your own questions to be asked in our surveys without needing to spend time and money commissioning your own proprietary custom surveys. 

submit your own questions

ping us with questions you want answered or ask us to cross-tab our historical data to answer key research questions.

see what other firms ask

Read our reports to stay on top of emerging investment debates that investors and companies are doing work on.

Need Something More Custom? We’ll Build It. 

Many firms we work with need the professional help to conduct a fully proprietary survey project, but don’t want to pay exhorbitant fees to large consulting firms. We can help you design a custom survey, source the respondents, and provide an insights deck – at a reasonable price.