Passing along an update from our monthly tracking of online grocery and meal kits usage. Please note: in the back section of this slide deck we provide demographic breakdowns of who has been using online grocery delivery during the pandemic (April – August 2020) and compare the results to the same period of time one year ago.
Key Takeaways and Charts:
- Usage of Grocery Delivery Continues to Climb, Led By Amazon Fresh
- Meal Kits ordering is up y/y but down slightly from series highs set in May of 2020.
- Instacart and Shipt Engagement Also Reach All-Time Highs
- The percentage of respondents who have visited grocery stores in person during the past month is off slightly compared to seasonality.