Passing along new decks on the following topics: Furniture, Home Furnishings, and Mattresses. Please let us know if you have any questions about the reports.
Open Reports:Bespoke – Reports Access
Key Takeaways:
- Mattresses
- Though the gains of online mattresses have been flatter in recent quarters, engagement with and sentiment toward online mattresses have both improved considerably over time. Awareness of PRPL and sentiment toward the brand have improved sequentially.
- Though the gains of online mattresses have been flatter in recent quarters, engagement with and sentiment toward online mattresses have both improved considerably over time. Awareness of PRPL and sentiment toward the brand have improved sequentially.
- Home Furnishings
- The key takeaway that sticks out is that customers of platforms (including BBBY) have grown less reliant on coupons over time, ie, the gap between likelihood of shopping the platform with / without coupons has narrowed.
- The key takeaway that sticks out is that customers of platforms (including BBBY) have grown less reliant on coupons over time, ie, the gap between likelihood of shopping the platform with / without coupons has narrowed.
- Furniture
- Recent and expected furniture purchasing trends remain constructive. Feedback toward RH remains positive and consistent wave to wave.