1. Consumer opinions of department stores and branded apparel retailers are net positive, but have softened a bit over the past year
2. Across the department stores and off-price stores that we deep dive on, customer feedback around the amount of money they have spent at each over the past six months is stable q/q, but the longer term trend has been a softening on this front over the past year
3. In our popularity change tracker, the retailers/etailers that are viewed as the largest net gainers in perceived popularity include Amazon, Temu, Shein, Wal-Mart, Target, TJ Maxx, Kohl’s, Ross, Zara, H&M and Old Navy.
4. The share of consumers who shop Amazon for clothing has increased considerably throughout the history of our survey
5. 52.8% of respondents like to strongly like the treasure hunt shopping experience
