1. Consumers who use AI Chatbots describe a range of different activities that they use them for. A smattering of information, asking questions, entertainment, and work or school related help.
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2. Based on our reading of fill-in responses, there is a mixture of hope for possible applications around AI and caution/fear around possible risks that could materialize from AI.
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3. A relatively low percentage (7.7%) of consumers said they would buy a new
smartphone or laptop today if those devices worked better with AI related apps. At the
same time, only 35.6% said they would never do that. In between, the majority of
respondents either said possible in the future depending on what AI could do for them
(35%) or not right now based on their current use case for AI (21.8%).
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4. The share of iPhone users who utilize Apple Pay and Apple Music has increased
considerably over the history of our survey.
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5. Over the past year in particular, our survey has detected an improvement in sentiment toward Apple (overall, willingness to pay a premium for their products, etc).
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