BBWI

Throughout 2023, we found that Bath and Body Works was one of the names that garnered the most interest from our clients. BBWI continues to have one of the strongest brand reputations among consumers relative to key competitors. Many of BBWI’s customer base...

NFLX

A major theme through 2023 has been the account sharing crackdown that Netflix has implemented. We’ve been running surveys asking consumers what they would do in the event of an account sharing crackdown since it was a mere rumor amongst the investment...

Social Media

From the turmoil at Twitter (now X), to the introduction of Threads, to the continued dominance of TikTok, it’s safe to say that 2023 was another big year in the realm of social media. When Threads was introduced we saw it jump off to a hot start, with many...

Inflation Expectations & Macro Headwinds

Coming into this year, inflation was a major concern amongst consumers. Since January however, inflation expectations have reigned in, but there still remains much uncertainty heading into 2024. Our consumer sentiment readings towards the economy and personal finances...

GLP-1 Medications | Consumer Survey Preview

If you’ve paid any attention at all to the healthcare or consumer space over the past few months, then it’s safe to assume that you’ve been made aware of Ozempic and other GLP-1 medications by now. The diabetes drug has seen a dramatic uptick in...

NFLX: Original or Not?

If you cover Netflix in any capacity, you’re probably aware that for the first time ever, the streaming giant released a report of it’s most watched titles through the first half of 2023. This move prompted us to brainstorm on how we could do some analysis...