by Bespoke Intel | Feb 7, 2024
1. Around 10% of respondents report that they are avoiding one or more brands because they are upset with them for one reason or another. Top brands mentioned on this front include Bud Light, Target, Starbucks, Disney, and Instacart. 2. Brands that stood out as having...
by Bespoke Intel | Feb 6, 2024
1. Consumers note that they primarily turn to independent jewelry and specialty stores to purchase jewelry. 2. If they needed to purchase jewelry today, consumers indicate that they would turn to Zales and Kay. Pandora fell more middle of the pack based on our...
by Bespoke Intel | Feb 5, 2024
1. The share of consumer who have used BNPL options has increased q/q and sits at series highs. 2. Delinquency rates on BNPL have improved slightly with over 85% saying they are not behind on payments. 3. 61.4% of respondents note that they would use BNPL services...
by Bespoke Intel | Feb 2, 2024
1. Social media usage frequency has strengthened recently (and over time) with readings hitting new highs 2. Users of TikTok are the most likely to feel that they are addicted to using the app. For all platforms, younger respondents are much more likely to feel they...
by Bespoke Intel | Feb 1, 2024
1. Temu awareness and the share of consumers who shop the platform increased sequentially continuing a trend of relatively consistent growth observed by our survey over the past year. 2. Temu users over-index to younger age groups, females, and lower income...
by Bespoke Intel | Jan 31, 2024
1. Consumers self-report more discretionary confidence compared to our last wave in October of 2023. Feedback is still softer than series highs, but has improved q/q. 2. Among those who have used each of the retailers and etailers in our survey, Amazon is the customer...
