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Research Feed
(OLPX) NPS and Word Cloud
Passing along NPS results for Olaplex and a word cloud capturing customer descriptions of the brand "in one word." Please let us know if you have questions about the slides. Open Report:Bespoke - OLPX NPS and Word Cloud Takeaways: Feedback toward the brand is strong....
(AMZN vs. CHWY) Identical Item Pricing Analysis, Wave 4
Passing along the fourth wave of our identical item pricing analysis comparing 125 items found on both Amazon and Chewy. Please let us know if you have any questions about the report. Open Report: Bespoke - AMZN vs. CHWY Pricing Analysis (Summary Charts)Bespoke - AMZN...
(NFLX) Ad-Supported Tier Survey, Domestic
Passing along a survey we just wrapped up to scope how consumers would respond to an ad-supported tier from NFLX. Please let us know if you have any questions about the report. Open Report:Bespoke - NFLX Ad-Supported Tier Survey Key Charts:
Pricing Analysis – AMZN vs. W | Data Changing
Each quarter, we visually match 100+ identical items found on both AMZN and Wayfair. We then analyze the % of times each platform is cheaper than the other, the average price per item, and the magnitude of the average price being cheaper on either platform. Please...
(CVNA, VRM) Online Autos Vol 7
Passing along the 7th volume of our quarterly survey tracking consumer proclivity to buy used cars online. Please note that we will also be refreshing our 10,000N deep dive CVNA survey in the second half of May. Re-flagging the last volume of that report from December...
(PG, UL, KO, SAM, CELH, MNST, CHWY, etc) CPGs, Energy Drinks, Hard Seltzer, and Pet Retailers
Passing along updated volumes of our work on CPGs, Energy Drinks, Hard Seltzer, and Pet Retailers. Please let us know if you have any questions about the reports. Open Reports: Bespoke - CPGs, Energy Drinks, and Hard SeltzerBespoke - Pet Retailers Key Takeaways and...
(BYND, Impossible, OTLY) Meat and Milk Alternatives Reports
Passing along new volumes of our work on meat alternatives and milk alternatives. Please let us know if you have any questions about the reports. Open Reports: Bespoke - Meat Alternatives Vol 13Bespoke - Milk Alternatives Vol 4 Key Takeaways and Charts:
(SQ, PYPL, Chime, Venmo, Crypto, etc) Mobile Payments and Financial Products Vol 14
Passing along the 14th volume of our work on mobile payments apps, crypto, and other financial products and apps. Please let us know if you have any questions about the report. Open Report:Bespoke - Mobile Payments, Crypto, and Financial Products Vol 14 Key Takeaways...
NFLX Ad Supported Tier Survey(s)
In the coming weeks, we will be doing some follow-up work to understand how existing NFLX subscribers and how non-subscribers would respond to a lower priced ad-supported tier. If there is anything specific that you would like us to ask about in the upcoming survey,...
(YETI) Deep Dive, Volume 2
Passing along the second volume of our work focused on YETI. Please let us know if you have any questions about the report. Open Report:Bespoke - YETI Vol 2 Key Charts: