FB Daily Visitors: Where is Their Attention Shifting?

Bespoke Intel has account holder and DAU flow data with historicals and certain insight angles that others (like app data scrapers) just don’t have. Per the chart below from our special 8-page flow report, you’ll notice a few data points that jump out: FB...

FB Consumer Update

Bespoke Intel has years of historical survey data on social media players. Why does that matter? Simply put, combination of a long time series and current reactions to ongoing changes gives us a really helpful predictive view on consumers (and we have ad feedback from...

SNAP – Is Less Negative a Positive?

Bespoke Intel has fresh data in on SNAP. While our data continues to confirm the presence of two long term headwinds to growth (IG stories and older cohorts not using SNAP), we wanted to flag a couple of positive less negative thoughts. For one, negative reaction...