BESPOKE INTEL | CLIENT RESEARCH PORTAL
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(PDD, AMZN, ETSY, WMT, etc) Temu Deep Dive, Vol 5
Key Takeaways: Temu awareness and the share of consumers who shop the platform increased sequentially continuing a trend of relatively consistent growth observed by our survey over the past year. Some of the engagement and sentiment metrics that we track on Temu are...
(AMZN, WMT, ETSY, W, OSTK, EBAY, Temu, Shein) Online Retailers, Vol 44
Key Takeaways: Consumers self-report more discretionary spending confidence compared to our last wave in October of 2023. Feedback is still softer than series highs, but improved q/q. Taking a step back, the broader trends we have observed in this survey include a...
Bespoke – Weekly Roundup Video Recap (1.28.24)
Video Recap (15 Min Webinar Recording) Watch Recorded Replay (15 min) Passcode: jGqg3uC# Roundup and Schedule: Reports From Last Week: (SN) SharkNinka and Peers | New Coverage (PTON, PLTN) Fitness | Vol 29 (ROKU, AAPL, AMZN) Streaming Players | Vol 13 (TSLA, RIVN,...
(AAPL, GOOG, AMZN, SONO) Consumer Electronics, US, Vol 44
Key Takeaways: Consumers who use AI chatbots describe a range of different activities that they use them for (a smattering of information, asking questions, entertainment/if they are bored, work or school related help, etc. Based on our reading of fill-in responses,...
(VVV) Oil Changes, Vol 1 | New Coverage
Key Takeaways: A plurality of respondents prefer to get their oil changes done at the dealership (32.8%). Quick Lube shops ranked second, at 19.1%. Higher income respondents prefer dealerships and auto repair shops. Lower income respondents prefer retail chains. Do it...
(TSLA, RIVN, LCID) EVs and Autos, Vol 13
Key Takeaways: The share of respondents who have purchased or leased a vehicle in the last three months is tracking relatively flat q/q. In our trackers, sentiment / interest in EVs has softened over time. Intentions to purchase an electric vehicle for their next...
(ROKU, AAPL, AMZN) Streaming Players, Vol 13
Key Takeaways: The share of respondents who use smart TV’s with built in streaming operating systems continues to increase sequentially and has grown over time. Roku remains the market share leader when it comes to dedicated streaming devices that consumers use. Roku...
(PTON, PLNT) Fitness, Volume 29
Key Takeaways: Consumers continue to view the Peloton brand as more for wealthy consumers than for all. This sentiment has been more flat/unchanged q/q. Peloton customers are more likely to see Peloton as a fitness bike company while the broader population views it...
(SN) SharkNinja and Peers, Vol 1 | New Coverage
Key Takeaways: Sentiment toward both Ninja and Shark brands among consumers is very positive on an absolute basis and on a relative basis compared to peers. While both brands test well in our survey, feedback toward Ninja Kitchen was noticeably stronger compared to...
Streaming Video India, Vol 18
Key Takeaways: Streaming video services remain ahead of cable and satellite as the preferred option for watching movies and TV shows. The share of respondents who are NFLX subscribers is tracking relatively flat q/q. Cost and having enough streaming video services are...