Social Media | Top Five Takeaways

1. Social media usage frequency has strengthened recently (and over time) with readings hitting new highs 2. Users of TikTok are the most likely to feel that they are addicted to using the app. For all platforms, younger respondents are much more likely to feel they...

Temu Deep Dive | Five Takeaways

1. Temu awareness and the share of consumers who shop the platform increased sequentially continuing a trend of relatively consistent growth observed by our survey over the past year. 2. Temu users over-index to younger age groups, females, and lower income...

(AMZN, W, TEMU) Online Retailers | Five Takeaways

1. Consumers self-report more discretionary confidence compared to our last wave in October of 2023. Feedback is still softer than series highs, but has improved q/q. 2. Among those who have used each of the retailers and etailers in our survey, Amazon is the customer...

(VVV) Oil Changes | Three Takeaways

1. A plurality of respondents prefer to get their oil changes done at the dealership (32.8%). Quick Lube shops ranked second, at 19.1%. 2. Among those who prefer Quick Lube Shops, a plurality would choose Jiffy Lube (34.3%) followed by Valvoline (23.8%). There is a...

(AAPL, MSFT, AMZN) Consumer Electronics | Five Takeaways

1. Consumers who use AI Chatbots describe a range of different activities that they use them for. A smattering of information, asking questions, entertainment, and work or school related help. 2. Based on our reading of fill-in responses, there is a mixture of hope...

(TSLA) Autos & Electric Vehicles Survey | Five Takeaways

1. Intentions to purchase an electric vehicle for their next vehicle purchase continue to move lower (currently sits at a series low). 2. Consumer opinions on the Tesla Cybertruck continue to skew neutral to negative. 3. In fill in responses, consumers wrote that they...