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(SNAP, FB, TWTR, TikTok) Influencers, Minis, Close Friends, and Discover
Open Report:Bespoke - Influencers, Close Friends, Minis, and DiscoverKey Takeaways: Close friends have the greatest impact on movement of people between social media platforms (both viewing pictures/videos and messaging).Snapchat is viewed by users as most useful for...
(NYT and Competitors) News Consumption Vol 1 | New Coverage
Open Report:Bespoke - NYT and Competitors Vol 1Key Takeaways: News consumption is up a good deal, especially among those who are concerned about coronavirus.A rising tide is lifting all news consumption channels, but blogs and websites are showing the most significant...
(W, AMZN) Identical Items Pricing Analysis | AMZN Furniture Prices Rise More Q/Q
Open Report:Bespoke - AMZN and W Pricing AnalysisWe also ask in our survey about consumer perceptions toward pricing. As a refresher, you can find that feedback here: Bespoke - Online Retailers ReportKey Takeaways: Amazon increased their prices on identical items...
(TSLA, TRUE, CARG, CARS) Autos and Auto Info Sites Update
Open Report:Bespoke - Autos and Auto Info SitesKey Takeaways: The percentage of consumers contemplating a vehicle purchase/lease has trended higher sequentially and is currently near series highs.In recent months, an increasing percentage of those contemplating a...
(CCL, RCL, NCLH, BKNG, EXPE, TRVG) Cruises and OTAs Update
Open Report:Bespoke - Cruises and OTAs UpdateKey Takeaways: CruisesRespondents remain broadly uncomfortable at the thought of going on a cruise, but the data actually improved m/m from April to May.Among those who are uncomfortable, they have becoming more likely to...
(Contacts, Glasses, Makeup, Skincare) Volume 2 Inbox x
Open Report:Bespoke - Contacts and Glasses Vol 2Key Takeaways: Wearing makeup, shaving, and buying clothing continue to be impacted by Covid. The negative overhang did not ease m/m from April to May.Covid has caused a shift from contacts to glasses, but the shift was...
(AMZN, APRN, TGT, WMT) Grocery Delivery and Mealkits May Update | Surging To New Highs
Open Report:Bespoke - Grocery Delivery and Meal KitsWhat Stands Out: Usage of Grocery Delivery Continues to surge higher, Led By Amazon Fresh.Meal Kits usage is also trending higher, Led by Blue Apron, Hello Fresh, and Home Chef.Instacart and Shipt Engagement Also...
(NFLX, DIS, T) Streaming Wars Domestic Full Update | Competition Still Additive, Disney+ Feedback Softens a Bit Sequentially
Open Report:Bespoke - Streaming Wars May Update Key Takeaways: Streaming Wars:Netflix’s competition is increasingly being viewed as additive.The amount of money people feel is appropriate to spend across all streaming video services continues to rise.Netflix content...
(SNAP, TikTok, FB, TWTR, PINS) Domestic Update | TikTok Influence Growing, SNAP Usage Mix Shifting Inbox
Open Report:Bespoke - Social Media Update May Other Recent Social Media Research (Ad Execs, India Consumers, Domestic Consumers Quarterly):Bespoke Data Room Key Takeaways: TikTok – A Growing Threat, Especially For SnapchatTikTok account holders have steadily grown...
(Covid, US) May Update, Full Breakdown
Open Report: Bespoke - Covid US May Update Key Takeaways: Concern level is still high, but pulled back compared to April and measures taken to avoid catching Covid have been relaxed m/m.Consumers are increasingly convinced that Covid is going to be a concern for more...